Documented results from real digital marketing campaigns across industries we serve. Each case study breaks down the challenge, the strategy, and the measurable outcomes with sourced data you can verify.
This ramen restaurant faced stiff competition in a thriving food scene. While their food was excellent, their online presence told a different story. Their Google Business Profile lacked essential details, images, and posts. Non-branded searches like "Japanese food near me" and "ramen restaurant [city]" weren't surfacing their listing. Without digital visibility, they were losing foot traffic to competitors who showed up first.
Key Takeaway: Most diners never visit your website. They decide from Maps, photos, and reviews. For restaurants, GBP is the highest-ROI channel. A fully optimized profile with active posting and consistent reviews is the single biggest growth lever available.
This multi-location dental practice (general, pediatric, and cosmetic dentistry) had stagnated for over 9 months under their previous digital marketing agency. Performance was flat with minimal improvement from existing campaigns. They needed to dramatically increase weekly patient appointments to support plans for opening a fourth location. Their Google Ads were poorly targeted, and organic visibility was weak for high-value procedure keywords.
Key Takeaway: For healthcare, combining paid ads (for immediate patients) with SEO (for long-term growth) creates a balanced pipeline. The practice went from 15 new patients per month to 58 within a year, entirely through digital channels, and used that growth to fund a fourth location.
This real estate agency had a fragmented online presence and was underperforming digitally despite strong local reputation. Their Google Business Profile lacked keyword-rich descriptions and structured local information. Content gaps compared to competitors left them invisible for high-value search terms. Domain authority was low, and GA4 migration was incomplete, making it impossible to track what was actually working.
Key Takeaway: Real estate SEO compounds over time. Neighborhood-specific content and market authority pages don't just rank temporarily. They generate leads for years. The agency now competes head-to-head with national brands on page one, with organic traffic equivalent to $27K per month in ad spend.
This beauty studio had a loyal Instagram following with beautiful nail art content but was only filling 60% of available appointment slots. Google presence was nearly nonexistent: fewer than 10 reviews, an incomplete GBP, and no website. Walk-ins were declining as more potential clients searched Google before deciding where to go.
Key Takeaway: Beauty businesses often over-invest in Instagram and under-invest in Google. Instagram followers already know you. Google is where new clients discover you. The winning formula: great visuals on both platforms, with GBP reviews as the trust layer that closes the deal.
This wedding photographer was spending heavily on marketplace listing sites with inconsistent returns and thin margins after platform fees. No personal website meant zero organic discovery. The entire pipeline depended on third-party platforms, leaving no control over lead flow or brand positioning. Competitors with dedicated websites were winning the couples who researched before booking.
Key Takeaway: Event businesses have long lead times, which means SEO content has months to compound before booking windows open. Venue-specific and location-specific content pages are the highest-value assets you can build. They rank for years and attract clients ready to spend, without ongoing ad costs.
A 5-person IT consultancy had deep technical expertise but relied entirely on founder networking for new business. Their website was a generic template that said nothing specific. Zero blog content, no LinkedIn strategy, and they were losing RFPs to larger firms that simply looked more established online. The goal: appear authoritative enough to compete with companies 10x their size.
Key Takeaway: B2B buyers do extensive research before contacting anyone. The company that educates them during that research phase wins the deal. Content authority isn't a luxury for IT services. It's the primary competitive advantage for small firms going up against larger players with bigger budgets.
This service business had operated successfully for 15 years on reputation alone but had never invested in digital marketing. They had 3 Google reviews, no website, and their GBP listing contained outdated contact information. When a newer competitor opened nearby with aggressive online marketing, they started losing customers who were now finding alternatives through Google searches.
Key Takeaway: You don't need a huge budget to dominate locally. For service businesses, the formula is straightforward: fix your GBP, build review momentum, and run tight local ads. A $500/month ad budget with proper targeting outperforms a competitor spending five times more with sloppy execution.
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